The 2023 NBA 2K24 Summer League tournament is the second-most watched Summer League tournament ever, the league announced Tuesday. NBA 2K24 Summer League generated 814 million video views across NBA social media platforms and the NBA App, the most ever during Summer League.
NBA 2K24 Summer League generated 814 million video views across NBA social media platforms and the NBA App, the most ever during Summer League.https://t.co/KyQJSYBXer pic.twitter.com/wcUa7MXV4x
— NBA Communications (@NBAPR) July 18, 2023
