LeBron James, Tyler Herro lead NBA in social media follower growth during NBA restart

Multiple NBA players have increased their popularity on social media due to successful oncourt performances during the NBA Restart. Below is a list of the Top 15 players who have gained the most social media followers across Instagram and Twitter among those who participated in the restart.

Five of the top 15 will compete in the NBA Finals presented by YouTube TV, tipping off tonight at 9 p.m. ET on ABC. LeBron James is at the No. 1 spot after seeing an increase of more than 4M followers during the restart while Miami Heat rookie and breakout star Tyler Herro has landed at No. 2 after seeing an increase of more than 790K followers.

The Top 15 Players by follower growth across Instagram and Twitter since the beginning of the NBA Restart (July 30):

1LeBron James4,186,928
2Tyler Herro792,955
3Damian Lillard728,655
4Luka Doncic694,382
5Jamal Murray475,285
6Jimmy Butler392,072
7Ja Morant363,988
8Anthony Davis357,805
9Giannis Antetokounmpo300,157
10Russell Westbrook289,771
11Lonzo Ball272,441
12Jayson Tatum209,647
13Devin Booker206,154
14Chris Paul196,516
15Kyle Kuzma188,633

The Top 5 Players by follower growth across Instagram and Twitter during the Conference Finals (Sept. 15-28):

• LeBron James +573K

• Tyler Herro +522K

• Jamal Murray +220K

• Anthony Davis +201K

• Jimmy Butler +141K

• Tyler Herro saw the biggest increase in followers added (+41%) among all players during the Conference Finals.

• Tyler Herro ranks second in followers added on Instagram since the NBA Restart tip-off. On July 30, Herro had 990K Instagram followers, and as of September 29, the number was 1.7M.

• LeBron James is first in followers added on Instagram. He began the NBA Restart with 69M Instagram followers and sits at 72.6M as of September 29.