A look at dynamic kickoff after Week 1: One-third of kickoffs returned, up from 20.5 percent in 2023

The figures are in on the NFL’s first full week of the new dynamic kickoff.

In Week 1, there were 172 kickoffs — 171 dynamic kickoffs and one unsuccessful onside kick (Commanders).

Of the 171 dynamic kickoffs, 111 went for touchbacks (64.9%), with 57 returns (33.3%) and three landing out of bounds or short of the landing zone (1.8%), per NFL Research.

In 2023, Week 1 saw just 20.5% of kickoffs returned, with a historic low of 21.8% returned over the the entire campaign. The low rate of returns in recent seasons led the NFL to completely revamp what it called a “dead, ceremonial play,” while also making it safer.

In the opening week of 2024, the 57 kickoff returns included one touchdown from the Cardinals’ DeeJay Dallas and a muffed return/lost fumble from the Bears’ Velus Jones.

The average starting field position for all drives after receiving a dynamic kickoff was the receiving team’s own 29.4-yard line. The average starting field position for all drives after a kickoff return was the receiving team’s own 28.0-yard line. (Note: Starting field position averages do not include the kickoff return TD by Arizona since there was no offensive drive after that return.)

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